I have created this guide as a helpful starting point for your research in Marketing Models, especially in terms of finding relevant source material, including both quantitative and qualitative data. The links I include here by no means exhaust the resources, LUMS Library makes available for your research, so if you do not find something you are looking for, please email me or make an appointment to meet with me using the contact information on this page.
Gad and Birgit Rausing Library is a multidisciplinary library serving the faculty, students, researchers, and staff of the university. It is providing quality, innovative services to its patrons through its wide range of collections, competent staff, and high-quality infrastructure and innovative services.
The Library regularly develops its collection by adding the latest titles available in the market. Click Here to know about the fresh arrivals.
LUMS Library provides virtual access to its resources, i.e. databases, eBooks and journals etc. Click Below to Get Off-Campus Access
The library facilitates LUMS faculty access to online plagiarism detection software i.e., Turnitin. The library also provides similarity reports and certificates according to HEC rules for final thesis and projects. For similarity Index reports contact:
similarity@lums.edu.pk
Weekdays (9.00 am to 8.00 pm)
Saturday & Sunday (11:30 am to 08:00 pm)
For Plagiarism Certificates:
muhammad_safdar@lums.edu.pk