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February eContent Platform 
February eContent Platform: It offers an increasing selection of more than 20,000 e-Books in business, economics, computers, engineering, and technology.
World Bank eLibrary
World Bank eLibrary is one of the most comprehensive collections in social and economic development. It covers all current and recent World Bank titles, documents, and papers in PDF and other user-friendly formats. It has more than 1,396 World Bank Publications and over 1,938 Policy Research Working Papers.
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Text Books
Brand Management
Strategic Brand Management :building, measuring, and managing brand equity by Call Number: 658.827 K291S 2015ISBN: 9789332542204Publication Date: 2015
Advertising and Promotion by Call Number: 659.1 B427A 2006ISBN: 0072536764Publication Date: 2003-04-01
Principles of Marketing
Principles of Marketing by Call Number: 658.8 P957 2010ISBN: 9780136079415Publication Date: 2010-12-28
Sales Force Management
The Complete Guide to Accelerating Sales Force Performance by Call Number: 658.8101 Z869C 2001ISBN: 9780814420140Publication Date: 2001-06-11
